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Amazon wants to turn your palm into a wallet — the next frontier of frictionless payments
Hands-on is the new hands-off… Amazon is creating check-out terminals that put your payments (literally) at the palm of your hand, according to WSJ sources. Gives "palm reading" a whole new meaning. Here’s how Amazon’s handy payments go down:
It’s getting out of hand… How far is too far when it comes to convenience? This hand-scanning thing would just shave down the time it takes you to pull out your phone or plastic (honestly, cool if you’re shopping while on a jog). Your palm-info would still have to be transmitted and processed. Is saving a few seconds worth giving up more personal info to Big Tech?
THE TAKEAWAY
If money talks, spending screams… More info on your shopping habits could mean better targeted ads — and tech can charge advertisers more $$$ for that. It also means actionable info on what you actually splurge on, which Amazon could use to stock its ecommerce site. That’s why Big Tech is pushing deeper into customers’ wallets.